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Bruce Lloyd in discussion with Roger Trapp, author of Blunder Boss: How Britain’s Bosses are Failing You. In his book the author argues that there is too often a serious mismatch between what executives say and what they do. This is particularly relevant when those at the top maintain “people are our most important asset”. As a result, not only do we need to consider redefining “professionalism” but new attitudes are needed to passion and commitment, within the overall context of work providing meaning to people in their lives. These issues require greater focus on the long term, within a broader sense of social responsibility, rather than the tendency to be more and more pre‐occupied with the short term.

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