Issues

Happiness and corporate social responsibility: the role of organizational culture and consumers in a sustainable economy

Guest editorial: Happiness and corporate social responsibility: the role of organizational culture and consumers in a sustainable economy

Pedro Cuesta-Valiño; Pablo Gutiérrez-Rodríguez; Rafael Ravina Ripoll
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Purchase intention of fashion brand retailers: a journey through consumer engagement and happiness

Pablo Gutiérrez-Rodríguez; Pedro Cuesta-Valiño; Rafael Ravina-Ripoll; Blanca García-Henche
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Reality or utopia? The happiness of university academics in their professional performance: evidence from an emerging country (Mexico)

Eduardo Ahumada-Tello; Karen Ramos
View articletitled, Reality or utopia? The happiness of university academics in their professional performance: evidence from an emerging country (Mexico)
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How entrepreneurship drives life satisfaction among people with intellectual disabilities (PwID): a mixed-method approach

Virginia Barba-Sánchez; Yolanda Salinero; Pedro Jiménez Estévez; Pablo Ruiz-Palomino
View articletitled, How entrepreneurship drives life satisfaction among people with intellectual disabilities (PwID): a mixed-method approach
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Women's happiness and brand content marketing

Sofía Blanco-Moreno; Aroa Costa-Feito; Carmen R. Santos; Ana M. González-Fernández
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Corporate social responsibility communication of male luxury fashion brands: analysis on Instagram, Facebook and TikTok

Bárbara Castillo-Abdul; Eglée Ortega Fernandez; Luis M. Romero-Rodriguez
View articletitled, Corporate social responsibility communication of male luxury fashion brands: analysis on Instagram, Facebook and TikTok
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Because I'm happy: exploring the happiness of shopping in social enterprises and its effect on customer satisfaction and loyalty

Silvia Cachero-Martínez; Nuria García-Rodríguez; Noelia Salido-Andrés
View articletitled, Because I'm happy: exploring the happiness of shopping in social enterprises and its effect on customer satisfaction and loyalty
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Grassroots football club stakeholders' sponsorship: the role of happiness and shared values

Matthew Hindmarsh; Anees Ikramullah; Jose L. Ruiz-Alba; Pablo J. López-Tenorio
View articletitled, Grassroots football club stakeholders' sponsorship: the role of happiness and shared values
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Make me happy, make it credible – the effect of CSR message framing on online brand engagement

Rebeca Cordero-Gutiérrez; Ahmad Aljarah; Manuela López; Eva Lahuerta-Otero
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Exploring social responsibility, social marketing and happiness using artificial intelligence, automated text analysis and correspondence analysis

Araceli Galiano-Coronil; Alexander Aguirre Montero; Jose Antonio López Sánchez; Rosario Díaz Ortega
View articletitled, Exploring social responsibility, social marketing and happiness using artificial intelligence, automated text analysis and correspondence analysis
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Happiness management through corporate volunteering in advancing CSR

Akram Hatami; Jan Hermes; Anne Keränen; Pauliina Ulkuniemi
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The impact of corporate social responsibility types on happiness management: a stakeholder theory perspective

Hong-Lei Mu; Jiang Xu; Sijing Chen
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Coalescence of CSR and happiness for corporate sustainability: a systematic review of literature

Aslıhan Kıymalıoğlu; Raife Meltem Yetkin Özbük
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Do organizational commitment and consumer satisfaction mediate the relationship corporate social responsibility-sustainable performance? Assessing happiness management in Spanish wineries

Javier Martínez-Falcó; Eduardo Sánchez-García; Bartolomé Marco-Lajara; Luis A. Millan-Tudela
View articletitled, Do organizational commitment and consumer satisfaction mediate the relationship corporate social responsibility-sustainable performance? Assessing happiness management in Spanish wineries
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The impact of perceived corporate social responsibility on consumer happiness and brand admiration

Petek Tosun; Nihat Tavşan
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Effective communication in BIM as a driver of CSR under the happiness management approach

Francisco Villena Manzanares; Tatiana García-Segura; Eugenio Pellicer
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The benefits for European companies and investors of promoting happiness through high-performing work policies

Oscar Valdemar De la Torre-Torres; María Isabel Martínez Torre-Enciso; María de la Cruz Del Río-Rama; José Álvarez-García
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A public service management model as an antecedent for citizen satisfaction and fiscal policy

Estela Núnez-Barriopedro; Azucena Penelas-Leguía; José María López-Sanz; María Cristina Loranca-Valle
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Exploring the domain of relationship between happiness management in organizations and the environment

Dolores Rando Cueto; Carmen Jambrino-Maldonado; Gloria Jiménez-Marín; Patricia P. Iglesias-Sánchez
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