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Uncovering the worth of the past: the relationship between corporate museums' strategic orientation and dual performance

Angelo Riviezzo, Michela Cesarina Mason, Antonella Garofano, Maria Rosaria Napolitano

Management Decision (2022) 60 (7): 1852–1874.

https://doi.org/10.1108/MD-01-2021-0037

Published: 03 January 2022

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