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Volume 10, Issue 1
1 February 1997
Management Development Review Cover Image for Volume 10, Issue 1
Case Report| February 01 1997

McDonald’s serves up HR success … in 91 countries around the world

Publisher: Emerald Publishing
Online ISSN: 1758-8219
Print ISSN: 0962-2519
© MCB UP Limited
1997
Management Development Review (1997) 10 (1): 42–43.
https://doi.org/10.1108/EUM0000000004355

What is the McDonald’s recipe for international success? Describes how the company translates its winning human resource practices into many different cultural settings.

Keywords: Fast‐food industry, International trade, Training, USA
© MCB UP Limited
1997
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