The non-green triple threat: why employees resist sustainability behaviors and how national culture matters

Reza Salehzadeh is an assistant professor in the Management Department at University of Isfahan, Isfahan, Iran. His research interests include leadership, organizational behavior, ethical psychology and human resource management. He has published more than 100 articles at the national and international levels in refereed journals and conferences. He is the author of two books and a book chapter entitled “Applications of data mining in organizational behavior” (CRC, 2015). His works has been published in academic journals such as Management Decision, Journal of Management Development, Corporate Governance, International Journal of Educational Management, The Learning Organization, Journal of Workplace Learning, Asia Pacific Journal of Marketing and Logistics, Benchmarking, International Journal of Public Leadership and TQM Journal.

Vishal Shukla is a faculty and trainer in the field of business analytics. He did his PhD from the prestigious Banaras Hindu University, India. His research interests are AI and machine learning in business. He has published many research papers in journals of repute. Currently, he is working as a Professor at the School of Business, AURO University, Surat, India.

Mehran Ziaeian is a PhD student in the Department of Industrial Management, University of Yazd, Yazd, Iran. His research interests include Industrial management, human resource management and organizational behavior. His works has been published in academic journals such as Journal of Cleaner Production.

Zahra Fallahnejad received her MSc in Transportation Systems Engineering from Sapienza Universita di Roma, Roma, Italy.