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Keywords: Arts sponsorship
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Journal Articles
Journal:
Management Research Review
Management Research Review (2026) 49 (7): 788–801.
Published: 24 June 2026
...-related activities on corporate sustainability remain limited. This study aims to fill the gaps in existing research and derive insights by examining the effect of arts sponsorship on corporate sustainability. Design/methodology/approach This study uses the Social Gap Report issued by the Korea...
