... Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Psychological ownership Marketing Consumer behaviour Bibliometric analysis In the current scenario, technological innovations are rapidly changing the consumption pattern of goods and services wherein...

...Harleen Kaur; Harsh V. Verma Purpose The study aims to synthesize the state of research on pride in consumer behaviour and marketing. Specifically, this study aims to understand the emergent themes of literature, the key theories, analytical techniques and methodologies used, as well as key...

... behaviours measures across different product types have been reviewed. The paper thus with a focus on synthesising e-fulfillment literature from a process perspective emphasises the consumer behaviour metric for measuring e-fulfillment performance. Practical implications This study would help...

... at: hanudin_zu@yahoo.com 06 07 2015 01 11 2015 07 05 2016 24 05 2016 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Malaysia Housing Consumer behaviour Consumer finance Malaysia dominates the Islamic banking industry...

... the current nature of academic research in this area and will provide an added advantage to managers for understanding the impact of CSR activities on consumer behavior. Originality/value This is the first academic literature review on consumer perspectives toward CSR, and it provides a bibliography...

... led to better outcomes than the generalized measures of SRF. Originality/value Though this research project examines consumer behavior in the context of weight loss activities, it has far‐ranging implications for various services requiring consumers to engage in prescribed behaviors over the long...

... of relationship proneness on relationship benefits and relationship commitment. © Emerald Group Publishing Limited 2013 Relationship proneness Relationship marketing outcomes Chinese consumers Regional differences Consumer behaviour Marketing China Marketers, particularly international...

... over time, and the role of SNS users' feelings play in forming their overall SNS usage experiences. © Emerald Group Publishing Limited 2013 Social networking sites Paradoxes of technology Affect Pleasure Loyalty Consumer behaviour Marketing Social networking sites (SNSs) have...

... be contacted at: aayushigupta.15@gmail.com © Emerald Group Publishing Limited 2012 India Children (age groups) Parents Consumer behaviour Family Influence Buying behaviour Tweens Influence strategies Influence tactics Family buying process Children in India constitute 19 percent...

... Consumer behaviour Social media Social networking sites Brands Communities Brand community Facebook Customer engagement Relationship benefits Customer loyalty Customer satisfaction Brand communities offer both firms and customers new ways to engage with each other. Whilst companies aim...

..., everyone who rates La Maison does not automatically become a member of a separate Product (La Maison) Network. © Emerald Group Publishing Limited 2012 Consumer behaviour Social media Internet Social networking sites Online social networks Word‐of‐mouth Facebook Twitter...

... investigates e‐WOM but does not account for the prospect of interpersonal relationships between message senders and receivers. © Emerald Group Publishing Limited 2012 Consumer behaviour Trust Web sites Blogs e‐WOM e‐servicescape Microblog Retail patronage Trust in web site...

... at the “diagnosticity” (i.e. the capacity to signal e‐vendor trustworthiness) of two different kinds of social network applications. Electronic commerce Consumer behaviour Trust Social media Internet Initial online trust Social networks Corporate blog B2C e‐commerce The internet is an inherently...

... in the wadiah account and the bank agrees to make more funds available on an interest‐free basis (Khir et al., 2008). Malaysia Banks Consumer behaviour Personal finance Credit cards Islamic credit card Shariah Islamic banks Ordered probit model The doctrine of bay al‐inah...

.... Furthermore, this study sheds light on the telecommunication industry in Malaysia through investigating a disregarded mobile telecommunication segment, i.e. prepaid subscribers. Finally, most research on consumer behavior relies on theoretical frameworks developed in Western societies (Aaker and Maheswaran...

... Group Publishing Limited 2012 United States of America Consumer behaviour Marketing strategy Green marketing Brand commitment Societal marketing Skepticism Sustainability Thus, far our theorizing suggests that brand commitment will help a firm mitigate the negative consumer...

...Michelle Bonera Purpose The purpose of this paper is to address online consumer behavior in purchase decision making. Research – in the form of various psychological and sociological studies – has recently provided many theoretical models to explain how consumers utilize new technologies...

... the data used in our empirical analysis. © Emerald Group Publishing Limited 2011 Consumer behaviour Customer loyalty Brand loyalty Marketing strategy Customer retention Though popular, these dichotomous classification approaches are subject to the following limitations...

...) found unqualified support for news as their study revealed an infomercial for a bacon product generated more positive attitudes than did a commercial. © Emerald Group Publishing Limited 2011 Product endorsement Advertising Product information Consumer behaviour Advertisers...

... for major household durables in a multicultural country. © Emerald Group Publishing Limited 2010 Conflict resolution Consumer behaviour Sex and gender issues Ethnic groups An investigation of how sex role orientation (SRO) affects family decision‐making is commonly considered as one...