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Keywords: Crowdfunding
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Journal Articles
Young travelers: culture’s lovers and crowdfunding supporters
Available to Purchase
Journal:
Management Research Review
Management Research Review (2024) 47 (10): 1568–1585.
Published: 20 May 2024
...Chiara Giachino; Enrico Battisti; Cristina Rovera; Ioanna Stylianou Purpose The purpose of this paper is to investigate the importance of culture as a motivator for young generations to travel and their willingness of using crowdfunding to sustain culture. Design/methodology/approach Using...
Journal Articles
The relationship between brand constructs and motivational patterns in crowdfunding decisions. Evidence from university crowdfunding
Available to Purchase
Journal:
Management Research Review
Management Research Review (2023) 46 (4): 557–578.
Published: 20 June 2022
...Fulvio Fortezza; Francesca Checchinato; Debora Slanzi Purpose This study aims to expand the existing body of knowledge on crowdfunding (CF) motivational patterns with special reference to intangible factors, which most scholars assume to be the most important ones, especially in non-investment...
