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Keywords: Employer brand perception
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Journal Articles
Journal:
Management Research Review
Management Research Review (2026) 49 (6): 685–720.
Published: 12 May 2026
... and paternalistic leadership ( PL ) are prevalent in such environments, prior studies have largely examined their ethical or unethical outcomes in isolation. This study aims to investigate how these leadership styles simultaneously shape ethically divergent employee behaviors by examining employer brand perception...
