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1-3 of 3
Keywords: Loyalty
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Journal Articles
The effect of CRM implementation on pharmaceutical industry’s profitability: The case of Tunisia
Available to Purchase
Journal:
Management Research Review
Management Research Review (2016) 39 (8): 854–878.
Published: 15 August 2016
...Nedra Bahri-Ammari; Khalid S. Soliman Purpose The aim of this study is examine customer relationship management (CRM) effect on enhancing customer satisfaction and on improving customer retention. In this study, the impact of CRM on loyalty in the pharmaceutical sector in Tunisia is studied...
Journal Articles
Paradoxes of social networking sites: an empirical analysis
Available to Purchase
Journal:
Management Research Review
Management Research Review (2012) 36 (1): 33–49.
Published: 14 December 2012
...Weiling Zhuang; Maxwell K. Hsu; Kristen L. Brewer; Qian Xiao Purpose The purpose of this paper is to better understand the relationships between the paradoxes of social networking sites (SNSs) and users' loyalty toward these websites. Design/methodology/approach This study surveyed 180...
Journal Articles
Developments concerning career development and transition
Available to Purchase
Journal:
Management Research Review
Management Research News (2001) 24 (3-4): 33–39.
Published: 01 March 2001
...(Annie) Yan Zheng; Brian H. Kleiner Discusses the loss of job security and the expecation that employees will undertake a number of jobs in their career have led to a loss of employee loyalty. Shows career development as a formal approach by organizations to ensure the right staff are available...
