... 2018 Emerald Publishing Limited Licensed re-use rights only Turkey Work performance Intrinsic work motivation Longitudinal design Occupational self-efficacy Mediation analysis Organizational theory and behavior In today’s work environment, increasing the motivation of employees has...

... and what is happing in practice. This paper adds to the body of research in marketing and other disciplines that explains the integration and use of social media for marketing communications. Social media Marketing communications Political marketing Mediation analysis Customer communications...