...Nupur Kuhar; V. Shunmugasundaram Purpose Personality characteristics have a significant impact on the economic segment of women entrepreneurs. Due to gender biases or other factors, women entrepreneurs are fewer in India than in other countries. The purpose of this study is to identify...

.... Findings According to the findings of this study, the fear of losing autonomy and fear of being blamed by one’s family were the main drivers of escalation of commitment among the women entrepreneurs, while overconfidence, sense of responsibility and hoping to gain more profits were the main antecedents...