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Keywords: PEOU
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Journal Articles
Management & Sustainability: An Arab Review 1–23.
Published: 17 March 2026
... are perceived usefulness (PU) and perceived ease of use (PEOU). In contrast, PU and PEOU are influenced by environment concern, knowledge and social influence. The research also demonstrates that satisfaction serves as a partial mediator between confirmation and continuance intention. Practical implications...
Journal Articles
Management & Sustainability: An Arab Review (2025)
Published: 24 March 2025
..., there is a significant positive relationship between attitudes toward using m-banking, PEOU, PU, customer trust and customer experience of m-banking with customer retention. Research limitations/implications The research results cannot be generalized to all service sectors; it would be noteworthy to measure customer...
