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Journal Articles

Optimal pricing strategies for delivery alliance in online retailing platform

Yufei Yan, Zuoliang Ye, Miao Sun

Nankai Business Review International (2019) 10 (3): 447–464.

https://doi.org/10.1108/NBRI-02-2018-0018

Published: 07 June 2019

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Journal Articles

Improving the profit by using a mixed after-sales service as a market segmentation

Miao Sun, Ye Tian, Yufei Yan, Yi Liao

Nankai Business Review International (2019) 10 (2): 233–258.

https://doi.org/10.1108/NBRI-10-2017-0057

Published: 15 November 2018

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Journal Articles

Research on e-commerce customer repeat purchase behavior and purchase stickiness

Meili Lu, Zuoliang Ye, Yufei Yan

Nankai Business Review International (2018) 9 (3): 331–347.

https://doi.org/10.1108/NBRI-05-2017-0026

Published: 06 August 2018

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