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Keywords: Priority in activity
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Journal Articles
Research on e-commerce customer repeat purchase behavior and purchase stickiness
Available to Purchase
Journal:
Nankai Business Review International
Nankai Business Review International (2018) 9 (3): 331–347.
Published: 06 August 2018
... of the priority in activity mechanism and new customers’ dynamic growth in customer’s purchase behavior, this paper builds a model of the customer’s purchase frequency, which can be verified by the empirical data gathered from www.taobao.com , www.jd.com , www.yhd.com and www.amazon.com . Findings...
