FAT IN CHIPS: HOW AWARE ARE THE PUBLIC AND DO THEY CARE?

Following on from the NACNE and COMA reports, the Ministry of Agriculture, Fisheries and Foods (MAFF) have entered the arena to try and raise public awareness of the fat content of foods. In February 1986 MAFF issued proposals for the requirement of foods to be labelled with their total fat and saturated fatty acid content1, 2. (Also reported in the May 1986 issue of this journal.) These requirements are mainly directed at foods sold by retailers but also at some fast food establishments.