Databank. Cranberry squashes for adults

Databank

Cranberry squashes for adults

Ocean Spray Cordials have introduced three new squashes to appeal to adult tastes. They are cranberry, cranberry and orange and cranberry and blackcurrant. Each contains 50 per cent pure juice and retails at £1.99 for 750ml. Research shows that growth within the UK fruit squash market is increasingly driven by high juice premium products with new and innovative flavours. While more than 60 per cent of squashes are consumed in the home by children there is a growing consumption of premium cordials by adults.