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Keywords: Knowledge-based view
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Journal Articles
Journal:
Online Information Review
Online Information Review (2026) 50 (4): 641–663.
Published: 23 March 2026
...Ahmad Samed Al-Adwan; Muhammad Ashraf Fauzi; Akhmad Habibi; Mohammad Falahat Purpose This study investigates the drivers of Metaverse adoption to enhance the performance of retail SMEs by integrating the Technology–Organization–Environment (TOE) framework with the Knowledge-Based View (KBV...
