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Keywords: WeChat moments
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Journal Articles
Social media environments effect on perceived interactivity: An empirical investigation from WeChat moments
Available to Purchase
Journal:
Online Information Review
Online Information Review (2019) 43 (2): 239–255.
Published: 05 September 2018
...Xi Xu; Zhong Yao; Qing Sun Purpose The purpose of this paper is to treat WeChat moments as social media environments and applies the research model to explore the effect of social media environments on perceived interactivity from the perspective of environmental psychology. Design/methodology...
