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Purpose

The purpose of this editorial is to describe a current and recurring problem in post‐secondary education and a path out of it.

Design/methodology/approach

This is a viewpoint paper.

Findings

Education has to change direction. Badging and the world of multiplayer games provides one path to change the institutions and how to prepare, primarily, undergraduates as education moves from pre‐K‐12 to pre‐K‐16 and towards lifelong learning

Originality/value

The paper provides a viewpoint into one way in which post‐secondary education can move forwards.

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