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Volume 10, Issue 2
1 February 1982
Planning Review Cover Image for Volume 10, Issue 2
Review Article| February 01 1982

An appropriate time horizon: Now vs. then

Clark E. Chastain
Clark E. Chastain
Professor of accounting at the University of Michigan‐Flint and a former accountant for the U.S. Securities and Exchange Commission.
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Author & Article Information
Online ISSN: 2377-7613
Print ISSN: 0094-064X
© MCB UP Limited
1982
Planning Review (1982) 10 (2): 24–28.
https://doi.org/10.1108/eb053981

AN appropriate time span reflects a balance between near‐term and long‐term factors. Strong pressures are placed on organizations in our competitive society for quick results and, usually, near‐term results are overemphasized.

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© MCB UP Limited
1982
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