Du Pont Refinish introduces “Go Pro” virtual bodyshop

Article Type: Industry news From: Pigment & Resin Technology, Volume 38, Issue 2

Du Pont Refinish recently introduced “Go Pro,” a virtual bodyshop aimed at informing bodyshops on how to increase productivity in all business areas.

It shows how Du Pont Refinish can help promote bodyshop businesses more efficiently, improve the quality of service offered to customers and attract new customers.

The interactive tour has nine steps, each relating to a different bodyshop section. The steps detail how bodyshops can benefit from Du Pont Refinish in day-to-day business. “Go Pro” reinforces that Du Pont Refinish is the productive and dynamic after-market paint brand of Du Pont.

“This interactive and dynamic tool is a very effective visual aid,”said Bart van Loo, e-Marketing Manager, Du Pont Refinish, Europe, Middle East and Africa. “The tour also is an efficient tool that will help our sales teams and our distributors be more proactive.”