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Purpose

– The purpose of this paper is to explore the value of shadowing as a field technique.

Design/methodology/approach

– This piece takes the form of a viewpoint.

Findings

– Barbara Czarniawska describes the methodological journey that led her to the adoption of shadowing approaches in her organizational research.

Originality/value

– This invited commentary is informed by extensive experience of using shadowing to gather data in organizational settings.

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