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Keywords: Structural equation modelling (SEM)
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Journal Articles
Review of Economics and Political Science (2020) 5 (1): 21–37.
Published: 06 November 2019
...://creativecommons.org/licences/by/4.0/legalcode Electronic commerce systems Online consumer behaviour Technology acceptance model (TAM) Online social norm Actual online shopping Egypt Structural equation modelling (SEM) In competitive markets, companies need to be innovative to attract and maintain...
