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Shafig Al-Haddad
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Journal Articles
Examining the impact of influencers’ credibility dimensions: attractiveness, trustworthiness and expertise on the purchase intention in the aesthetic dermatology industry
Available to PurchaseOmayma AlFarraj, Ali Abdallah Alalwan, Zaid Mohammad Obeidat, Abdullah Baabdullah, Rand Aldmour, Shafig Al-Haddad
Review of International Business and Strategy (2021) 31 (3): 355–374.
Published: 04 February 2021
