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Keywords: Intention
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Journal Articles
The mediating role of investment image in the effect of country image on investment intention: an empirical study on Egypt
Available to Purchase
Review of International Business and Strategy (2023) 33 (3): 493–516.
Published: 05 October 2022
...Aya Mohamed Izzularab; Farouk Radwan; Ramadan Gad; Peter Björk Purpose This study aims to investigate the effect of country image on investment intention and the role of investment image as a mediating factor. Both cognitive and affective country image dimensions were addressed to assess...
Journal Articles
Examining the impact of influencers’ credibility dimensions: attractiveness, trustworthiness and expertise on the purchase intention in the aesthetic dermatology industry
Available to PurchaseOmayma AlFarraj, Ali Abdallah Alalwan, Zaid Mohammad Obeidat, Abdullah Baabdullah, Rand Aldmour, Shafig Al-Haddad
Review of International Business and Strategy (2021) 31 (3): 355–374.
Published: 04 February 2021
...Omayma AlFarraj; Ali Abdallah Alalwan; Zaid Mohammad Obeidat; Abdullah Baabdullah; Rand Aldmour; Shafig Al-Haddad Purpose This study aims to investigate the influencers’ credibility dimensions (i.e. attractiveness, trustworthiness, expertise) on purchase intention (PI) through the mediating role...
