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Keywords: Strategy
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Journal Articles
Airline effective operations strategy during COVID-19 pandemic: across regional worldwide survey
Available to Purchase
Review of International Business and Strategy (2022) 32 (1): 10–38.
Published: 30 August 2021
...Yazan Khalid Abed-Allah Migdadi Purpose This study aims to identify the effective operational strategies for airlines in a pandemic that allow them to recover and bounce back smoothly. Design/methodology/approach This study adopted quantitative methodology based on secondary data published...
Journal Articles
In search of the frugal innovation strategy
Available to Purchase
Review of International Business and Strategy (2020) 30 (2): 245–263.
Published: 12 March 2020
... is reported as a phenomenon, concept, research field and strategy, showing the different ways the literature refers to it and how scattered the concept is. However, based on the understanding, the authors decided to address frugal innovation as a kind of innovation strategy that helps companies to innovate...
Journal Articles
Innovativeness in family firms: an internationalization approach
Available to Purchase
Review of International Business and Strategy (2017) 27 (2): 217–230.
Published: 05 June 2017
... influences on the internationalization process from accelerating or slowing down the rate of change (Graves and Thomas, 2008). There can also be a neutral affect on the family firm if the strategy of the firm stays the same toward the internationalization process. The opportunity identification...
Journal Articles
Growth determinants in small firms: drawing evidence from the Indian agro-industry
Available to Purchase
International Journal of Commerce and Management (2015) 25 (1): 52–66.
Published: 02 March 2015
... predictor in slow-growing firms. To attain growth, small-sized agro-based firms should move from a traditional product-focus strategy to a flexible market-focus strategy. Research limitations/implications – This study engaged a small sample size and focused only on the determinants of firm growth...
Journal Articles
Customers' attitude towards technology based services provided by select Indian banks: Empirical analysis
Available to Purchase
International Journal of Commerce and Management (2013) 23 (1): 56–68.
Published: 08 March 2013
..., strategies could be drawn by the bankers to spread their businesses as a large chunk of the population in India is still not using banking services. Through internet, however, access could be provided to customers residing in remote areas of the country. Originality/value The study is quite helpful...
