Public Relations Consultancy 1997: The Public Relations Year Book

According to a recent analysis for the DTI by BDO Stoy Hayward, public relations consultancies were estimated to turn over £300 million per annum and to employ around 7,500 people. In addition, the UK public relations sector is the most highly developed in Europe. The Public Relations Consultants Association was formed in 1969 to encourage and promote the advancement of companies and firms engaged in public relations consultancy. They publish this yearbook of their members which is a recognized reference source for public relations consultancies and their services.

The yearbook begins with a series of articles explaining the background to...