International Marketing Data and Statistics 2010 (34th edition)

Finding the seemingly endless myriad facts required to build up a picture of an overseas market can be a time‐consuming task. If data can be found, they are frequently not current enough, can be difficult to interpret and comparisons can be hard to draw. This Euromonitor directory, now in its 34th year of publication and last reviewed in these columns over a decade ago (RR 1999/196), brings together statistical information of relevance to “pan‐regional and international market planning”. The volume focuses on the countries of the Americas, Asia, Africa, the Middle East and Oceania. Should your interest extend to...