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Regular readers of Reference Reviews will require little introduction to the market research publications of Euromonitor. This latest volume focuses attention on the consumer markets of Latin and North America and brings together market size data across a wide range of consumer products. The volume is branded as being the 18th edition. However, it is really the first edition under the title Consumer Americas. This volume replaces the former titles, Consumer Latin America (RR 2010/166) and Consumer USA, and coverage has been expanded from six Latin American countries to include Bolivia, Costa Rica, Ecuador, Guatemala, Peru and Uruguay....
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