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Effect of labelled information and sensory attributes on consumers’ intention to purchase milk

Mohammed Ziaul Hoque, Jinghua Xie, Suraiya Nazneen

South Asian Journal of Business Studies (2018) 7 (3): 265–286.

https://doi.org/10.1108/SAJBS-02-2018-0021

Published: 20 September 2018

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