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Keywords: Customer care
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Journal Articles
Journal:
Society and Business Review
Society and Business Review (2022) 17 (3): 337–353.
Published: 04 November 2020
... the effect of a customer care orientation on customer satisfaction and on an SME’s ability to survive. Using a “probit model,” this study investigates the effects on customers’ probability of receiving subsequent services. Findings Developing good customer services in secondary education will increase...
