... business enterprise. This study aims to examine the effect of education on customer satisfaction in the SME sector and what the future holds for developing countries. Design/methodology/approach Using Bangladesh as a case study, this analysis uses a multiple-linear regression approach to examine...

.... Marketing Business Experiential learning Customer satisfaction While defining a new construct, it is important to conceptually distinguish the new construct from other existing constructs in the same domain. Hence, it is important to distinguish brand religiosity with other existing constructs...

... preferences towards socially responsible behavior when responding to environmental issues (McGougall, 1993). Clare D'Souza can be contacted at: cdsouza@latrobe.edu.au © Emerald Group Publishing Limited 2006 Green marketing Product management Labelling Customer satisfaction...