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Keywords: Service operations
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Journal Articles
Journal:
Society and Business Review
Society and Business Review (2016) 11 (1): 24–45.
Published: 08 February 2016
... – For service operations firms, the study findings offer evidence on the need for constant readjustment of service attributes in line with the ethical dispositions of the different demographic and socio-cultural clusters within the consumer base. The literature suggests that consumer decisions within service...
