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Keywords: Corporative strategy
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Journal Articles
Supply Chain Management: An International Journal (2008) 13 (1): 3–8.
Published: 25 January 2008
..., and in‐bound supply as part of the global operation. Mickey Howard can be contacted at: mnsmbh@management.bath.ac.uk © Emerald Group Publishing Limited 2008 Supply Customization Operations management Automotive industry Corporative strategy You must love the customer … We do...
