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Keywords: Electronic reverse auction
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Journal Articles
Supply Chain Management: An International Journal (2014) 19 (2): 126–141.
Published: 04 March 2014
... electronic reverse auction (e-RA) use might be effective in a MENA national culture. Design/methodology/approach – The authors use a case study method based on data collected from 13 interviews with supply chain members extending beyond the dyad to explain: why Middle Eastern bidders participated...
