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Keywords: Preferential customer treatment by suppliers
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Journal Articles
Supply Chain Management: An International Journal (2014) 19 (5-6): 697–721.
Published: 02 September 2014
... of academic enquiry in supply chain management. The factors influencing preferential customer treatment by suppliers are explored in discussions with purchasers and validated in a subsequent survey among suppliers. Recommendations for managerial practice and theory are drawn. Buyer-supplier relationships...
