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Keywords: Product planning
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Journal Articles
Supply Chain Management: An International Journal (2007) 12 (1): 3–13.
Published: 30 January 2007
..., manufacturers, sales and customers. Based on the plan, suppliers can ensure that they have adequate capacity for fulfilling expected future demand. Actual delivery of products is based on consumer demand, customer orders and short‐term production plans, weeks and days into the future. The required planning...
