Keywords: Shareholder value analysis
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Journal Articles
Supply Chain Management: An International Journal (2012) 17 (4): 419–437.
Published: 15 June 2012
... Manufacturing Research Council project (IMRC 40) exploring the alignment and integration of marketing and supply chain strategy in late 2007 and this was later updated. Supply chain Supply chain management Alignment Enablers Inhibitors Shareholder value Customer value Shareholder value analysis...
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