Keywords: South Australian wine
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Journal Articles
Supply Chain Management: An International Journal (2012) 17 (1): 68–77.
Published: 20 January 2012
...) and a single chain to a single country (UK). Thus, it is difficult to generalise from the results of this single case study to the (South Australian) wine industry in general, without further information from other wineries and consumer perceptions of their brands in different parts of the world. Practical...

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