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Keywords: Supply chain network complexity
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Journal Articles
Supply Chain Management: An International Journal (2023) 28 (2): 385–404.
Published: 28 February 2022
... aims to draw insight from the resource-based view (RBV) to conceptualize customer integration as an input resource that triggers product and process innovation capabilities to enhance customer value. The study further draws on the contingent RBV to examine supply chain network complexity (SCNC...
