..., no significant studies were found related to the value chain analysis of organic pineapple. This study aims to know the various aspects of the organic pineapple value chain, i.e. network structure, value addition at various stages of chain actors, value chain upgradation and governance structure. Design...

...Andrew Fearne; Marian Garcia Martinez; Benjamin Dent Purpose Value chain analysis (VCA) can expose strategic and operational misalignments within chains, and the consequential misallocation of resources, and hence opportunities for improvements which create value and economic sustainability...

...Assistant; Federica Cucciella; Lenny Koh; Claudine Soosay; Andrew Fearne; Benjamin Dent Purpose The paper shows how sustainable value chain analysis (SVCA) can be used as a diagnostic tool to identify misalignment between resource allocation and consumer preferences, using a case study...