An interview with Professor Richard Scase.
Presents his views on the implications for western businesses of the readjustment or “remix” of the world economy resulting from the growing importance of India and China and other Asian economies.
Recognizes the risks, urging reappraisal of risk management strategies, but highlighting the potential benefits. Stresses the need for companies to operate as globally integrated rather than multinational enterprises, developing centres of excellent from an operational point of view in terms of availability of markets and talent. Deplores the adoption of offshoring for short‐term gain, emphasizing the need for proper strategic relationships and long‐term stakeholder interest. While accepting the particular challenges faced by SMEs, points out the tremendous opportunities given their ability to adapt fast and work to longer‐term perspectives.
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.
