Innovation-driven leadership
Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 8
Smith A. and Hall E.T+D, March 2012, Vol. 66 No. 3, Start page: 35, No. of pages: 5
Argues that US firms must begin to innovate again now that the economy is returning to health. Discusses why innovation is critical for organizational health but acknowledges that it is difficult to create the circumstances that will encourage it. Underlines the need for an organizational culture that will support innovation and advises on how to develop an innovation culture. Identifies the obstacles to innovation – failure to understand stakeholders; lacklustre ideas; aversion to risk-taking; and the poor execution of an idea. Explains why these arise and how to overcome them. Stresses the role played by leaders in this.Article type: General reviewISSN: 1535-7740Reference: 41AH920
Keywords: Corporate culture, Innovation, Leadership
