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Purpose

The purpose of this article is to provide an interview with Christian Stadler, author of Enduring Success: What We Can Learn From Outstanding Corporations.

Design/methodology/approach

Targets nine of Europe's oldest and most stellar companies that have survived for over 100 years and assesses what it is that sets them apart from other businesses.

Findings

The basic framework for enduring success is for corporations to make sure that their organizational structures and strategies are in line with the environment in which they operate.

Practical implications

Addresses a key question in business today: how can companies succeed over time?

Social implications

Discusses how companies can address more recent management concerns, such as corporate social responsibility and sustainability, and incorporate them into their long‐term strategy.

Originality/value

For the past decade, Christian Stadler has investigated long‐lived corporations. His research incorporates fresh insights from management science and provides the first non‐US perspective on long‐range success.

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