Strategy lessons from the FIFA World Cup 2014 Available to Purchase

– Lesson 1: Regions still matter and localization helps. Lesson 2: Innovate before your competence gets commoditized or neutralized by a counter strategy. Lesson 3: There is no ONE right strategy; do proper SWOT to determine your strategy. Lesson 4: Adapt- modify your strategy as per the situation Lesson 5: Surprise element can be a big source of competitive advantage.