... and places the articles in context. Findings Alignment between corporate and business strategies has been deemed essential by many observers, although conflicting aims make the task challenging. However, firms can use an alignment matrix to select the appropriate combination of alignment direction...

... and places the articles in context. Findings Firms can successfully execute their strategies by focusing on alignment. It is essential to consider different factors which influence alignment and to recognize the hierarchical relationships that exist between them. Originality/value The briefing saves...

... Emerald Group Publishing Limited 2015 Alignment Organizational strategy Corporate planning Long-term planning Shakespeare’s Hamlet spoke about “thinking too precisely on the event”. It’s a lesson that many of us can learn from, not least organizational strategists. Forward-thinking...

...B. Grogaard © Emerald Group Publishing Limited 2012 --> Alignment International strategy Multinationals Structure Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 8 Grøgaard B. International Business Review, June 2012, Vol. 21 No. 3...

...J.L. Bower © Emerald Group Publishing Limited 2007 --> Alignment Corporate strategy Decision making Resource allocation How managers’ everyday decisions create or destroy your company’s strategy Bower J.L. , Gilbert C.G.  Harvard Business Review, February...

... the chief executive’s leadership approach and the needs of the company. Originality/value – Explains why chief executives need to reset their goals and review their agenda on a regular basis. Keywords: Alignment, Business environment, Change management, Chief executives, Corporate strategy, Self...

... Limited 2002 IT investment Home Depot Alignment Do any of these sound familiar? “I know that I need IT but am unsure what systems I require and why.” “If the IT department say we need it, we get it. We don’t consider the costs.” “If I don’t see a financial return on investment...