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Journal Articles
Food delivery apps in India: wherein lies the success strategy?
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2019) 35 (7): 12–15.
Published: 31 May 2019
... on 4G services has become extremely affordable for a vast majority of the Indian population. It is predicted that online Indian businesses will witness an explosive growth by 2020. Indians are also becoming more comfortable with app-based services and are ready to try out new services. The changing...
