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Keywords: Artisan
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2025) 41 (7): 1–2.
Published: 09 September 2025
... and places the articles in context. Findings Artisan firms can find significant benefits to their overall firm performance and resilience by seeking coopetition engagements with rivals. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time...
