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Keywords: Big Data
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2024) 40 (12): 11–12.
Published: 25 November 2024
... base level of knowledge already present for any inaccuracies to be spotted. As such, Sumbal et al. (2024) acknowledge that ChatGPT is not yet ready to be used as a knowledge management tool. This review is based on “Wind of change: how ChatGPT and big data can reshape the knowledge...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2023) 39 (3): 9–11.
Published: 28 February 2023
... and places the articles in context. Findings The paper examines the multi-wave implementation of big data analytics in a Taiwanese bank. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2023) 39 (1): 27–29.
Published: 30 December 2022
... and places the articles in context. Findings The study shows that big data usage can lead to radical innovation among Chinese SMEs. Business strategy alignment also positively impacts radical innovation, and both these effects become more pronounced when the firm has an information sharing culture...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2023) 39 (1): 24–26.
Published: 30 December 2022
... and places the articles in context. Findings The study explores the application of big data in small and medium-sized enterprises, specifically highlighting challenges in implementation and opportunities for Spanish businesses. Originality/value The briefing saves busy executives, strategists...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2022) 38 (2): 6–8.
Published: 22 December 2021
... ”, Journal of Small Business and Enterprise Development , Vol. ahead-of-print No. ahead-of-print , doi: 10.1108/JSBED-10-2020-0384 . © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Digitalization Company growth Growth strategy Finland Big data...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2022) 38 (2): 18–21.
Published: 21 December 2021
... in ensuring organizations capitalize on opportunities which emerge. Cognitive analytics Dynamic capabilities Big data Much research has lauded big data and its potential to radicalize the business world. But the limited impact such initiatives have had on performance thus far has naturally led...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2021) 37 (7): 40–42.
Published: 28 July 2021
... and places the articles in context. Findings This research paper determines how service supply chains can create value with big data, by building cross-departmental processes. Based on the study’s results, the critical alignment capabilities for successful big data value creation are: IT-process...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2020) 36 (10): 13–14.
Published: 09 September 2020
... and places the articles in context. Findings Big Data is supremely powerful, and able to add huge potential to any organization that uses it. But is Big Data too big for its own boots? Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2020) 36 (9): 41–44.
Published: 08 August 2020
... and places the articles in context. Findings To date, big data has been largely deployed to enhance operational activities. Its effectiveness has inspired growing recognition of its potential in relation to different strategic areas that include supply chain, co-creation, planning and value creation...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2020) 36 (9): 5–7.
Published: 27 July 2020
... are increasingly investing in CI as a specific and dedicated business function. The explosion of the internet, social media, and big data has made information more accessible than ever before, almost to the point of information overload. The main organizational factors that influence the effectiveness of CI...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (9): 11–12.
Published: 26 July 2019
... only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Big Data Data analysis Data insight Small data Technical insights Big Data has changed...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (7): 37–39.
Published: 12 June 2019
... and places the articles in context. Findings Digital disruption, such as the prevalence of Big Data and technological progression, has fundamentally altered the advertising marketplace. Account planning is a role within advertising that is seeing significant challenges and may no longer be necessary...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (4): 10–12.
Published: 06 February 2019
... and places the articles in context. Findings Ever since the 1990s, when the term was first coined, Big Data has become a Holy Grail for many firms, even when they do not quite understand what it actually means. One can imagine many a CEO turning to their CTO to inquire how their firm can take advantage...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (1): 22–23.
Published: 27 November 2018
... and places the articles in context. Findings This conceptual paper proposes a model for growing company competitive advantage into the future by integrating a knowledge management strategy with progressive insights from Big Data and artificial intelligence. The ultimate strategic aim here is to create...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2017) 33 (8): 10–13.
Published: 14 August 2017
... into customer attitudes and preferences. Practitioners can utilize Big Data analytics to categorize data and gain valuable knowledge of consumer sentiments toward their firm and competitor organizations. Creating a knowledge management system (KMS) that integrates KM, social media, and Big Data technology...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2016) 32 (3): 1–3.
Published: 14 March 2016
... and places the articles in context. Findings – Three distinct groups emerged: Leaders, Strivers and Strugglers. Leaders are markedly different as a group: they innovate using big data and analytics within a structured approach, and they focus in particular on collaboration. Practical implications...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2013) 29 (9): 12–15.
Published: 16 August 2013
... comments and places the articles in context. Findings Who are the most trusted sources when it comes to Big Data? The way that information can be managed and utilized strategically has become the“next big thing” for many organizations and industries, but because it has grown and developed so...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2012) 28 (8): 22–24.
Published: 01 August 2012
... and places the articles in context. Findings The article shows that a boom in “big data” appears to have caught organizations off guard. So how do they cope with processing such enormous amounts of information? Should they try to cope internally or outsource the job? And, if the latter, what...
